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Property Management Insights

Marketing Is a Necessary Evil for Your Rental Property Business

by Ron Sudman Ron Sudman on May 1, 2018 11:03:23PM

Marketing Is a Necessary Evil for Your Rental Property Business

 

If you’re a rental property owner or manager, the number-one item on your list of responsibilities is to get residents into your rental units. To do that, you have to constantly and effectively market your properties so you keep them filled and have a pool of potential residents to tap into when a resident moves out. Effective marketing means so much more than nailing up neighborhood fliers or putting a sign in the window. 

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